Difference Between Artificial Jewellery and Imitation Jewellery: Complete Guide 2026

If you have ever shopped for jewellery in India and been confused by the terms "artificial jewellery," "imitation jewellery," "fashion jewellery," and "costume jewellery," you are not alone. These terms are often used interchangeably at local markets in Jaipur's Johari Bazaar and online stores alike, but they have distinct meanings that affect what you are actually buying. This guide settles the confusion once and for all.

What is Artificial Jewellery?

Artificial jewellery, also called fashion jewellery or costume jewellery, refers to any jewellery made from non-precious materials that stands on its own as a fashion accessory. It is not trying to look like real gold or diamonds. It is designed purely as a style piece.

Artificial jewellery uses materials like:

• Brass, copper, zinc alloy, or iron as the base
• Beads, glass stones, resin, acrylic, or semi-precious stones as decorative elements
• Oxidized finishes, enamel painting, meenakari work, or fabric covering
• Thread, silk, or leather elements combined with metal

Examples: bohemian layered necklaces, oxidized silver-tone Rajasthani sets, colorful beaded bangles, thread earrings with jhumkas, Kundan sets with colored stones.

What is Imitation Jewellery?

Imitation jewellery is specifically designed to replicate the appearance of real precious jewellery: gold necklaces, diamond earrings, silver anklets, or platinum rings. The goal is to look as close to the real thing as possible at a fraction of the price.

Imitation jewellery uses:

• Gold plating (0.5 micron to 2 micron gold layer) over brass or copper base
• Rhodium or silver plating for silver-look pieces
• American diamonds (cubic zirconia) or high-quality glass stones that mimic diamonds
• Synthetic pearls or simulated gemstones in the same cuts used in real jewellery

Examples: gold-plated Kundan sets that look like real gold jewellery, CZ diamond stud earrings, silver-plated mangalsutra, pearl choker sets that appear to be fine jewellery.

Key Differences: Artificial vs Imitation Jewellery

Which Should You Buy? Choosing by Occasion

Choose Artificial Jewellery for:

• Daily office wear: Light, comfortable, affordable, and does not look overdressed
• College and casual outings: Bold, colorful, expressive pieces that match your personal style
• Festival fun: Vibrant Navratri sets, oxidized Rajasthani pieces, beaded Onam jewellery
• Costume parties and themed events: Where the point is creative expression, not looking "real"
• Gifting on a budget: A beautiful artificial set at Rs.499 makes a thoughtful gift without financial pressure

Choose Imitation Jewellery for:

• Weddings and receptions: When you want to look like you are wearing gold and diamonds without the Rs.2 lakh expense
• Family functions and pujas: Traditional occasions where gold-look jewellery is expected by elders and family
• Travel: Wear beautiful gold-look pieces without worrying about theft of real jewellery
• Everyday gold substitute: Working women who want a gold-look necklace without wearing real gold to work daily

Artificial Jewellery in Hindi (Naqli Zewar vs Fashion Jewelry)

In Hindi, artificial jewellery is commonly called naqli zewar (नकली ज़ेवर), fashion jewelry, or artificial jewelry. Imitation jewellery that specifically copies gold is often called gold-plated jewelry or nakli sona (नकली सोना).

In Rajasthani tradition, kundari zevar (Kundan jewellery) made with glass stones set in gold-foil is the most beloved form of imitation jewellery, beloved across generations for its royal appearance at affordable prices.

How to Care for Artificial and Imitation Jewellery

• Keep it dry: Water is the primary enemy of plated jewellery. Remove before bathing, swimming, and washing hands.
• Store in zip-lock bags: Prevents tarnishing from moisture and air exposure. Store each piece separately to prevent scratching.
• Avoid perfumes and chemicals directly: Apply perfume before wearing jewellery, not after. Chemical contact accelerates plating wear.
• Clean with soft dry cloth: A soft, dry microfibre cloth removes daily oils and dust. Never use metal polish or harsh cleaners on plated jewellery.
• Re-plating option: Gold-plated imitation jewellery can be re-plated at a local jeweller for Rs.200 to Rs.500 when the plating starts to wear, extending its life significantly.

VishaalMart's Artificial and Kundan Jewellery Collection in Jaipur

VishaalMart's Jaipur store specializes in premium-finish artificial and Kundan jewellery that bridges the gap between fashion jewellery and fine imitation jewellery. Every piece in our collection is:

• Nickel-tested: Safe for sensitive skin
• Quality-plated: Gold or rhodium finish that lasts with proper care
• Traditional Rajasthani craftsmanship: Sourced from Jaipur's own artisan workshops
• Under Rs.999: Making premium-look jewellery genuinely affordable for every Indian woman

Browse the VishaalMart Jewellery Collection for our full collection.

Frequently Asked Questions

Explore the VishaalMart Jewellery Collection to find premium artificial and Kundan pieces for daily wear, weddings, and gifting, or WhatsApp our team for personalised jewellery recommendations.